Today I decided to treat my family to a cool breakfast and we decided upon Journal in Publika mall in Hartamas.
The place are from the same guys who did Ben’s, Plan B and a whole slew of Ben related eating joints, namely the BIG group. Makes me wish I would get royalties or even have a stake in the group as my name is Ben as well. However, life is not a bed of roses and even if it is, the thorns are nasty. Anyway, I digress, the place has a very homely/industrial feel along the lines of Plan B with good ambiance. The music that was rockin’ their sound system were primarily classic American music, namely MoTown, classic rock, soul etc. That in my opinion enhances the homely feel of the place as listening to music you grew up with or at least music that are old evergreen songs. This is further enhanced by black and white movies that were on a LCD screen, I believe the movie I say was Do Re Mi, an old P. Ramlee classic. For those of you who can’t stomach the dialog or the music from P. Ramlee, you will be glad to know the audio from the black and white movie is muted so please un-cringe your stomachs.
As they say, a picture speaks a thousand words and I have more than 10 which should do better justice to show what I mean by the ambiance of the venue.
Another nifty thing that I like about this place is actually the menu. In my zest for life and more importantly, food, I neglected to take a photo of the menu. Now we can’t have this blog post without something I consider a signature of the eating spot. However, thanks to Google, I sourced a picture from someone else so here is the menu:
Now we have that out of the way, here is the meat of this blog post, the food I ate or in this case, gorged down.
I had the pleasure of eating what they call the “Plan B Platter”. It consists of two drinks, namely Coffee(black in my case, onece you go black, you ain’t going back they say) and fruit juice(Orange juice and no, this time no wise crack remarks on why I choice this, just felt like it).
The main dish consists of sauted musrooms, baked beans, a hash brown, bread, a hotdog, two slices of ham, cherry tomatoes and a choice of egg serving type. There eggs serving types that they have are poached, sunny side up and scrambled. There could be more serving styles but I stopped the waiter as scrambled eggs were the magic words I wanted to hear.
The food arrived promptly and it was good. The taste was a cut above your average western breakfast. Not too much salt and it does not taste like warmed up food. I especially like the mushrooms, it still has the taste of mushrooms and it was not covered by seasings and what not. The cherry tomatoes were a nice touch as well as I find the cherry tomatoes much tastier than your average tomato. Like the mushrooms, the seasoning is not overpowering so the taste is still there and you won’t feel like downing one gallon of H20.
The rest of the stuff on the plate is good as well, very tasty as as I mentioned before, a cut above.
Good food with good ambiance, how can this not be good? The pricing is on par with other BIG Group run eating joints which means the prices are slightly higher than above. However, most foodies are willing to pay a premium for good food like myself so I think the pricing is okay.
Good Food Burp-O-Meter Scale Rating
8/10 Awesome Burps